IFI Partners


Established in 1999, the AXENT Group is a leading manufacturer of sanitary technology and a global supplier of shower toilets. To strengthen customer relations and extend its global reach, AXENT opened its US office in 2003 and developed a European base in Switzerland in 2008.

AXENT’s product portfolio includes leading-edge shower toilets, high-quality sanitary ware, bathroom furniture and bathtubs as well as innovative performance technology for bathroom products.

The company’s key to success is a combination of industry knowledge, in-house expertise and continuous research into new technologies.

With 300 engineers in its research and development center, alongside 1500 employees, the AXENT Group is well positioned to achieve its vision to become the world’s most innovative and reliable provider of sanitary technology.



Beijing Easyhome Investment Holdings Group Co., Ltd (Easyhome) was established in the year 1999 and currently boasting itself to be the number 1 home renovation and improvement enterprise, as well as building supply supermall owner /operator in China. It has enjoyed a high reputation of providing top notch brands and its in-house diversified home furnishing brand assortments, together with its determined commitment for product quality assurance to the consumers.

Easyhome has been recognized as one of the Top 10 business brands in the capital city of Beijing for 12 years running. It has gradually reinvigorated itself into 4 major business categories. i.e. Home furnishing, Finance, Consumer Products, Supply Chain Logistics.


GuangDong Xin Zhong Yuan Ceramics Co., Ltd.

Founded in 1984, GuangDong Xin Zhong Yuan Ceramics Co., Ltd. (Xin Zhong Yuan Ceramics) is one of the well-known ceramic enterprises in China that comprises of scientific research, production and sales. Their headquarters are located in “China Ceramic Town” – Foshan and 10 large modern ceramic production plants in mainland China. Xin Zhong Yuan Ceramics is one of the largest production scales in the industry among the world and one of the largest export volumes of ceramic enterprises in China.

The brand has a comprehensive product line. It produces and sells antique tiles, full-body marble, micro crystal, polished tiles, compound stone and other categories at over 1000 domestic sales outlets and 120 overseas market networks worldwide.

Since 2015, Xin Zhong Yuan Ceramics has joined Guangzhou Design Week and launched the first reality show “Chinese Design Elites”. The focus is on the design and quality, which makes for a successful and remarkable competition in China. “China Design Elites” has made great noise in the design industry and discovers various potential young, elite designers for the profession.


IMOLA China (Zhuchao Group) 

Found in 1999, IMOLA China (Zhuchao Group) specializes in the commercialization of real estate and decoration values such as distribution, technology and design culture, which lead to Imola Ceramics becoming China’s first brand of imported tiles. Through a comprehensive sales network, IMOLA China provides supports to over 100,000 professional designers and has served more than 20,000 villa-resident households. It spreads the high quality of Italian products to all over China.

15 years, IMOLA ceramics has been committed to Chinese consumers to provide the most authentic Italian tiles, through the modern logistics system to high-quality services for Chinese consumers to bring Italian art life experience. At present, its market share has occupied more than 50% of China’s imported tile market, and for 8 consecutive years to maintain the tiles in China market: the market share of the first share, the first sales, and marketing services ranked first, the lowest customer complaints rate. According to China Customs data show that Italy IMOLA ceramics has become China’s largest brand of imported tiles from Italy, nesting investment group daily cargo storage capacity of 800,000 square meters. Now IMOLA China sales network has covered more than 100 cities nationwide, a total of more than 150 stores, more than 4,000 employees.

Future IMOLA China will continue to adhering to the “create a beautiful Habitat, enjoy a happy life” business vision, to meet the consumer Italian refined, elegant, artistic life pursuit.


Kohler Co.

Founded in 1873 and headquartered in Kohler Wisconsin, Kohler Co. is one of America’s oldest and largest privately held companies comprised of more than 33,000 associates. With more than 48 manufacturing locations worldwide, Kohler is a global leader in the manufacture of kitchen and bath products, engines and power systems, premier cabinetry and tile, and owner/operator of two of the world’s finest five-star hospitality and golf resort destinations in Kohler and St. Andrews, Scotland.

Kohler Co. and each of our associates have the mission of contributing to a higher level of gracious living for those who are touched by our products and services. Gracious living is marked by qualities of charm, good taste and generosity of spirit. It is further characterized by self-fulfillment and the enhancement of nature. We reflect this mission in our work, in our team approach to meeting objectives and in each of the products and services we provide our customers.





Theodore Alexander Inc.

Theodore Alexander is the world’s premier high-end home furnishing manufacturer. Our comprehensive collections consist of several thousand designs, providing traditional, modern and eclectic furniture and accessories to our customers.

Theodore Alexander has become eminent in its field – renowned as a unique brand embodying quality in design and craftsmanship. To us, quality is paramount and we aim for excellence in every single piece. We strive for innovative designs and create furniture to last lifetimes.

Founded in 1996 by the enigmatic Paul Maitland Smith, an industry legend who pioneered high end furniture production throughout Asia for the past 25 years, Theodore Alexander has now become one of the world’s largest high end furnishing manufacturers. Our reach is global through a retailer network that spans far and wide.


Walter Knoll AG & Co. KG



True values of living. Walter Knoll creates living spaces. With masterly craftsmanship, exquisite materials and sustainable design. Furniture from Walter Knoll fulfils the desire for quality of life and creates genuine values. For the international lifestyle of today. Walter Knoll is known as the furniture brand of the modern age. Founded in 1865 with a “leather shop” in Stuttgart, Germany, the company continues to make its mark in the history of furniture: it has created classic pieces and icons of the avant-garde and is a by-word throughout the world for modern design.